Stories

We are so happy and grateful to be part of the Swedma community!

The start-up Goodfeed successfully fills its funding round. The largest investors are Benify founders Åke Lundén and Markus Kullendorff, who, through their investment company Friends Capital, are stepping in as the company raises over SEK 5 million in an oversubscribed initial round.

Goodfeed launches partnership with Passion Lab

We recently had the opportunity to meet Malin Lind, Head of Agency at Eventum, and ask her a couple of questions about their business and success. Here she shares insights about what makes Eventum unique, the importance of customer follow-up and how they create memorable experiences that really stand out.

In the heart of Västerbotten we find Henson, a communication agency with 27 employees. In an interview with Peter Westermark and Fanny Lövbom, we get an insight into their activities and why follow-up is a cornerstone of their work. In addition, they share insights from success stories where follow-up has proven to be crucial.

Good conversation isn't what business success is made of. But it's a great starting point. This certainly mirrors Hansen.

The concept of customer satisfaction is widely used across all industries, but in the consulting world, it has a special significance. It’s not just about delivering what is expected or completing a project on time. In the consulting industry, customer satisfaction is more complex and significantly influences how long-term relationships are built and maintained. In this article, our own Account Manager Maximilian Lajsic delves deeper into what customer satisfaction truly means and why it plays a crucial role in fostering trust and long-lasting business relationships.

In today's world, it can be tempting to focus all your energy on acquiring new customers. Marketing strategies like SEO, digital advertising, and social media often aim to reach new audiences and expand the customer base. However, there is an insight that many companies underestimate: it costs up to five times more to attract a new customer than to retain an existing one.

Att driva en konsultorganisation 2025 innebär att navigera i en föränderlig och ibland osäker omvärld. Här ger vi konkreta tips och exempel för hur ni kan stärka er organisation, skapa värde för era kunder och samtidigt säkra långsiktig framgång!